Black Beauty Closures Are Not Your Cautionary Tale
What I hate most about the Ami Cole news
Diarrha N'Diaye-Mbaye, founder of the beauty brand Ami Colé via The Cut
Diarrha N’Diaye-Mbaye, founder of Ami Colé announced the closure of her makeup brand and mother’s namesake, yesterday via The Cut. My kind of carrying on.
Within the hour of the article going live, beauty pages, editors and influencers were posting branded carousels, green screen videos, reflections, and bullet-point summaries. I’m thinking to myself, how did everyone manage to write grammatically perfect copy and get their assets up within the hour? Lol.
On cue, Black BeautyTok and Instagram were in eulogy mode.
As Slutty Founder was probably one of the few media outlets that was not included in the pre-coordinated rollout that was the announcement of Ami Colé closure, I have the luxury of sharing a few honest thoughts, and there are many, as you know.
